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Football Business Journal. "Where Quality Content Scores First."


West Ham United Extends Multi-Year Global Payments Partnership with Corpay.
Roger Hampel Photo Credit: West Ham United West Ham United has announced a multi-year extension of its long-standing partnership with...

Roger Hampel
2 hours ago2 min read


AFA Partners with Baires Grill to Expand Brand Presence in the United States.
Roger Hampel The Argentine Football Association (AFA) has announced a new commercial partnership with Baires Grill, an Argentine...

Roger Hampel
2 hours ago2 min read


AlphaTauri Becomes Official Fashion Partner of Atlético de Madrid in Extension of Red Bull Collaboration.
Roger Hampel Photo Credit: Atlético de Madrid Atlético de Madrid has expanded its commercial partnership with Red Bull through a new...

Roger Hampel
4 hours ago2 min read


Southampton FC Names Midnite as Official Training Kit Partner for 2025/26 Season.
Roger Hampel Photo Credit: Southampton FC Southampton FC has announced a new sponsorship agreement with Midnite, a UK-based sports...

Roger Hampel
5 hours ago2 min read


Gareth Bale Reportedly Linked to US-Backed Takeover Bid for Plymouth Argyle.
Roger Hampel Former Wales and Real Madrid star Gareth Bale is being linked to a potential takeover bid for Plymouth Argyle, fronting a...

Roger Hampel
23 hours ago2 min read


Everton Appoints Seat Unique as Founding Partner of Hill Dickinson Stadium.
Roger Hampel Photo Credit: Everton Premier League club Everton has named Seat Unique as a founding partner of its new Hill Dickinson...

Roger Hampel
1 day ago2 min read


Juventus Signs Sleeve and Crypto Exchange Partnership with WhiteBIT.
Roger Hampel Photo Credit: Juventus Juventus has entered a new commercial agreement with WhiteBIT, one of Europe’s largest cryptocurrency...

Roger Hampel
1 day ago2 min read


Atlético de Madrid and Hyundai Extend Sponsorship Through 2027.
Roger Hampel Photo Credit: Atlético de Madrid Atlético de Madrid and Hyundai have renewed their partnership through 2027, building on a...

Roger Hampel
3 days ago2 min read


FC Porto President André Villas-Boas Outlines Strategic Goals at Columbia Business School Ahead of Club World Cup.
Roger Hampel Photo Credit: FC Porto Just before FC Porto takes the global stage at the expanded FIFA Club World Cup 2025, club president...

Roger Hampel
3 days ago2 min read


Levi’s Partners with Inter Miami CF to Launch Culturally Driven Streetwear Collaboration.
Roger Hampel Photo Credit: Inter Miami CF Levi’s, the American heritage denim brand synonymous with self-expression, has entered the...

Roger Hampel
4 days ago2 min read


Real Madrid and Louis Vuitton Announce Strategic Sponsorship Deal Bridging Sport and Luxury Fashion.
Roger Hampel Photo Credit: Real Madrid Real Madrid has signed a new partnership agreement with Louis Vuitton, making the French fashion...

Roger Hampel
4 days ago2 min read


Airbnb Signs Multi-Tournament Global Deal with FIFA.
Roger Hampel Airbnb has entered into a landmark multi-year, multi-tournament partnership with FIFA, becoming the Official Alternative...

Roger Hampel
5 days ago2 min read


AC Milan vs Como in Australia? Serie A Eyes Historic First-Ever League Match Abroad Amid Winter Olympics Displacement.
Roger Hampel Photo Credit: AC Milan In what could mark the first competitive European league fixture played outside of Europe, Serie A is...

Roger Hampel
5 days ago3 min read


Visa Signs Lamine Yamal as Global Brand Ambassador Ahead of FIFA World Cup 2026.
Roger Hampel Photo Credit: VISA In a strategic move designed to build global equity ahead of the largest FIFA World Cup™ in history,...

Roger Hampel
5 days ago2 min read


Inter Milan Signs 10-Year Global Merchandising Deal with Fanatics.
Roger Hampel Photo Credit: FC Internazionale Milano FC Internazionale Milano has entered into a 10-year strategic partnership with...

Roger Hampel
5 days ago2 min read


Sevilla FC Signs 10-Year Kit Supply Deal with adidas in Strategic Brand Repositioning.
Roger Hampel Photo Credit: Sevilla FC Sevilla FC has announced a landmark agreement with adidas to become the club’s official kit...

Roger Hampel
6 days ago2 min read


Inter Milan Launches Brand Manifesto with Spike Lee Ahead of FIFA Club World Cup 2025.
Roger Hampel Photo Credit: Inter Milan Inter Milan has unveiled a new global branding campaign titled “My Name Is My Story”, created in...

Roger Hampel
6 days ago3 min read


Arsenal Women Centralize Venue Strategy with Full-Time Move to Emirates Stadium.
Roger Hampel Photo Credit: Arsenal Women Arsenal Women will make Emirates Stadium their full-time home for all 2025/26 Barclays Women’s...

Roger Hampel
Jun 102 min read


Juventus Expands Global Footprint with Launch of Two Football Academies in Armenia.
Roger Hampel Photo Credit: Juventus FC Juventus FC has announced the opening of two official football academies in Yerevan, Armenia, as...

Roger Hampel
Jun 102 min read


Como 1907 and Hublot Launch Limited-Edition Timepiece as Club Leverages Luxury Branding Strategy.
Roger Hampel Photo Credit: Como 1907 Como 1907 has unveiled a limited-edition collaboration with Swiss luxury watchmaker Hublot,...

Roger Hampel
Jun 92 min read
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