New York City FC Partners With FlixBus Ahead of a Summer of World Cup Travel Across North America.

Roger Hampel

Image: New York City FC

New York City FC has announced a partnership with intercity transportation provider FlixBus ahead of what is expected to be one of the busiest summers in football history across North America.

The agreement links the MLS club with a company that operates a network connecting more than 1,800 destinations across the United States, Canada and Mexico, including every host market involved in the 2026 World Cup.

With millions of supporters expected to move between host cities during the World Cup, transportation providers are becoming increasingly relevant commercial partners for football organisations.

Fan Zone Activation at the Centre of the World Cup Economy New York City FC

A central component of the agreement will be FlixBus' presence at the NYNJ World Cup 26 Fan Zone Queens, located at the USTA Billie Jean King National Tennis Center. The activation will include a branded photo booth, merchandise personalisation opportunities, giveaways and additional fan engagement activities.

Executive Comments

Ara Sarajian, Vice President of Partnership Development at New York City FC, said the agreement reflects a shared focus on accessibility and supporter experience during a significant moment for football in the region.

“FlixBus shares our commitment to creating accessible, memorable experiences for supporters, while celebrating the culture, community and passion that make the game so special.”

Kai Boysan, CEO of Flix North America, highlighted the relationship between football and travel as a core driver behind the partnership.

“Soccer has a unique ability to bring people together, and travel is a big part of that experience.”