Roger Hampel
In a landmark move for European football, UEFA has announced a new partnership with Kipsta, a French sporting goods giant, for the 2024-27 cycle. Kipsta, known for its high-quality football products, will now be the official match ball supplier for two of UEFA’s prestigious competitions: the UEFA Europa League and the UEFA Europa Conference League.
This three-year licensing agreement starting from the next season marks a significant milestone for Kipsta, the football brand of the renowned Decathlon group. The deal cements Kipsta’s position as a major player in the football world, already well-established as the provider of the official match balls for France’s Ligue 1 and Ligue 2 and Belgium’s Pro League.
The Kipsta balls, designed, tested, and produced in France, not only embody cutting-edge technology but also meet the stringent FIFA QUALITY PRO standards. This commitment to excellence aligns perfectly with UEFA’s vision for high-quality, professional football.
Guy-Laurent Epstein, UEFA's Marketing Director, expressed excitement about the partnership. He highlighted Kipsta’s shared passion for innovation and quality, emphasizing that the brand’s experience and commitment would be key as the UEFA Europa League and UEFA Europa Conference League step into new eras.
Fabien Brosse, the Chief Products and Sports Officer of Decathlon, reflected on the significance of this partnership. He pointed out that UEFA’s decision acknowledges Kipsta’s expertise in delivering high-level technical products and reinforces the brand’s commitment to football, both at amateur and professional levels.
Kipsta, headquartered in Tourcoing, France, has been specializing in football product design since 2016. The brand’s philosophy revolves around delivering high-performance, technically superior products at the most accessible prices, a commitment that resonates with football enthusiasts worldwide.
This partnership with UEFA is more than just a business deal; it's a testament to Kipsta’s dedication to the sport. As the official match ball supplier, Kipsta is set to play a pivotal role in the future of European football, marking an exciting new chapter for the brand and the sport.
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