adidas Launches Lamine Yamal’s First F50 Boot Collection Since Personal Logo Debut.

Roger Hampel

Photo Credit: adidas

adidas has unveiled a new edition of the F50 LAMINE YAMAL boots, marking the Barcelona forward’s second player-exclusive collection and his first since the debut of a personal logo earlier this month.

Product Design adidas Lamine Yamal

The new boots combine references to the classic F50 line with a modern design that incorporates Yamal’s personal logo. The colour scheme features a purple-to-pink gradient base accented by light pink, lilac, and neon lemon details. The logo and bright contrasts are designed to emphasise speed and individuality.

The F50 LAMINE YAMAL collection will be available in a range of models priced between €50 and €270, making the design accessible across different consumer levels.

Launch and Debut

Yamal is expected to wear the new boots for the first time on 14 September, when Barcelona face Valencia in LaLiga EA SPORTS. The launch follows the unveiling of Yamal’s personal brand identity earlier in September.

Commercial Context

At just 18 years old, Yamal has become a central figure in Barcelona’s squad and an emerging name in the global football market. The release of a signature boot and logo underscores his rising commercial influence, with adidas positioning him as one of the new faces of the F50 legacy.

The move reflects adidas’ strategy of aligning with emerging icons early in their careers, providing both brand visibility and long-term association with players who could shape football’s future on and off the pitch.