Venezia FC Launches a Premium Matchday Journey Across the Venetian Lagoon.

Roger Hampel

Image: Venezia FC

Venezia FC has unveiled La Serenissima, a new premium hospitality experience that transforms the journey to the club's home matches into part of the matchday itself.

Launching ahead of the 2026/27 Serie A season, the initiative introduces an exclusive pre-match experience aboard a traditional Venetian-style vessel, offering supporters and corporate guests a unique route from Piazza San Marco to Stadio Pier Luigi Penzo.

Available for every home league fixture, the experience is limited to 75 guests per match, positioning it as the most exclusive hospitality product in the club's commercial portfolio.

A Matchday Experience Built Around Venice Venezia FC

The round-trip experience begins in the historic centre of Venice before crossing the Venetian Lagoon to the stadium.

Guests will have access to premium food and beverage service, personalised hospitality, networking spaces and interiors inspired by traditional Venetian design.

The upper deck features an open-air cocktail bar overlooking the lagoon, while the vessel's exterior incorporates the golden Lion of Saint Mark, reinforcing the connection between the club and the city's identity.

Beyond Matchdays

La Serenissima will also serve as a venue for invitation-only events during the season.

According to the club, selected experiences will provide opportunities for guests to meet members of Venezia FC's ownership group, senior executives and other club representatives, strengthening relationships with partners and premium supporters outside regular matchdays.

The vessel will also be available for private events, creating an additional year-round revenue opportunity beyond football operations.