Tottenham Hotspur announced a 15-year strategic partnership with Formula 1 that will bring a brand-new motorsport experience to London.
The partnership brings yet another popular global sport brand to Tottenham Hotspur Stadium, now uniquely hosting the Premier League, NFL and F1, supporting worldwide fan growth.
With music concerts, boxing and rugby now also being staged in London N17, it means an estimated 5.9billion people globally are interested in events held at Tottenham Hotspur Stadium – equating to nearly 80% of the world’s population.
The partnership will see the exclusive delivery of the world’s first in-stadium electric karting facility and London’s longest indoor track, based below Tottenham Hotspur Stadium’s iconic South Stand - the latest example of how the multi-use nature of the stadium is attracting a wide range of sports and events, creating a wealth of opportunities and experiences for partners, fans and visitors.
The one-of-its-kind experience, which will be seen at no other football stadium in Europe, will include separate tracks for both adults and juniors and has been accredited by the National Karting Association, making the facility a potential future venue for national karting championship races. In addition, the experience will also include interactive motorsport activities and food and beverage facilities.
It adds to the growing range of Visitor Attractions already available at London’s newest sports and entertainment destination, including the popular Dare Skywalk - rated as London’s No.1 outdoor attraction by TripAdvisor – driving visitors to the area 365 days a year and providing an estimated £300m a year boost to the local economy in one of London’s most deprived neighbourhoods.
Source: Spurs Press Office
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