Qatar Stars League Rebrands as Doha Bank Stars League in Strategic Multi-Year Partnership.

Roger Hampel

Image: Qatar Stars League (QSL)

The Qatar Stars League (QSL) has officially unveiled a new name and logo for its top-flight championship, marking a major milestone in the league’s evolution. Starting from the 2025/26 season, the league will be known as the Doha Bank Stars League, following a new sponsorship agreement with Doha Bank.

The rebranding, which includes a fresh visual identity and shield-inspired logo, is part of a broader initiative to enhance the global visibility of Qatari football and strengthen domestic engagement ahead of key international tournaments.

Rebranding as a Strategic Signal Qatar Stars League Doha Bank

"The announcement of the new visual identity and logo of the league comes as part of our ongoing preparations for the launch of our football season. We thank Doha Bank for its continued support and look forward to continuing our partnership."— His Excellency Jassim bin Rashid Al Buenain, President of Qatar Stars League

"The Doha Bank Stars League is a new step in the bank's ongoing support for Qatar sports in general and football in particular. It comes in close co-operation with the Qatar Stars League to achieve our goals of developing national sports activities as per the highest international standards."— Sheikh Abdulrahman bin Fahad bin Faisal Al Thani, CEO of Doha Bank Group

The Doha Bank Stars League name will be used for at least the next three seasons, underscoring the long-term nature of the collaboration between QSL and Doha Bank. The new logo reflects the shape of a championship shield and will be prominently featured across matchday materials, digital channels, and branding assets.