Roger Hampel
A Toast to a New Partnership: Leckerbock GmbH Joins FC Schalke 04's Sponsors
FC Schalke 04, one of Germany's most prominent football clubs, has announced a new sponsorship deal with Leckerbock GmbH, a distinguished spirits manufacturer based in Castrop-Rauxel. This new alliance, set to last until June 2027, signifies a fusion of regional pride and commitment to quality.
Leckerbock GmbH: A Commitment to Natural Quality
Leckerbock GmbH is renowned for its unique range of spirits, distinguished by their exceptional flavors. The company prides itself on eschewing artificial additives, focusing instead on purely natural ingredients. All their products are made in Germany, reflecting a commitment to local craftsmanship and quality.
Leckerbock GmbH will not only feature prominently on advertising boards during home games but will also become the namesake of the “Leckerbock Bar” in the VELTINS-Arena, Schalke's home ground. This move is set to enhance the matchday experience for fans, offering a unique blend of football and fine spirits.
A Shared Philosophy
Florian Dederichs, Director of Sales, Sponsorship & Service at FC Schalke 04, emphasizes the synergy between the club and Leckerbock GmbH. "Our aim is to constantly enrich our portfolio with exciting partners. With Leckerbock, we've achieved this goal. We're especially thrilled to collaborate with a company that shares our deep roots in the Ruhr area," he stated.
Florian Perner, Key Account Manager at Leckerbock GmbH, expressed his enthusiasm about becoming part of the "Schalke family." He noted, "Words like tradition, hard work, and passion are not only applicable to FC Schalke 04. At Leckerbock, we also hold these values dear. Our products and philosophy reflect and reinforce our connection to the Ruhr region."
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