Inter Milan Takes Part in Vogue World During Milan Fashion Week.

Roger Hampel

Image: Inter Milan

Inter Milan appeared at Vogue World in Milan, with three representatives of the club walking the runway in the team’s 2026/27 match shirts during the opening day of Milan Fashion Week.

Men’s first-team players Hakan Çalhanoğlu and Benjamin Pavard were joined by Angelica Montaperto at the event, held at the Galleria Vittorio Emanuele II on September 22.

Inter President and CEO Giuseppe Marotta attended alongside Katherine Ralph, an Inter board member representing controlling shareholder Oaktree.

Match Shirts on Vogue World Runway Inter

Inter’s participation centred on its current playing kits, which were worn on the runway rather than through a separate fashion collection or merchandise launch.

The appearance placed the club’s primary sporting product within an international fashion event during one of the most commercially significant weeks in Milan’s annual calendar.

It was Inter’s first reported participation in Vogue World’s fifth edition. The event brought together fashion, design and Italian craftsmanship, with the Milan edition focused on creativity and craftsmanship in the context of technological change.

Milan Positioning Extends Beyond Football

Inter has increasingly used its connection with Milan as part of its positioning outside traditional football environments.

The Vogue World appearance gives the club exposure within the fashion industry while retaining a direct link to its football identity through the use of official match shirts.

The location is also relevant to that strategy. The event took place at Galleria Vittorio Emanuele II, one of Milan’s best-known landmarks, during Milan Fashion Week.

Inter described its participation as part of its efforts to engage with audiences and cultural sectors beyond football while maintaining its connection to the city.