Inter Miami Extends Lowe’s Partnership Into Stadium Infrastructure and Jersey Rights.

Roger Hampel

Image: Inter Miami CF

Inter Miami CF has renewed and significantly expanded its partnership with Lowe’s, elevating the home improvement retailer to Main Partner status while extending its role across multiple strategic assets of the club. The agreement also names Lowe’s as Inter Miami’s Official Jersey Sleeve Partner and a Founding Partner of Miami Freedom Park, the club’s new stadium and mixed-use development scheduled to open in 2026.

From Sponsorship to Infrastructure Integration

The expansion builds on a partnership that began in 2024 and aligns with a pivotal phase in Inter Miami’s evolution, following its 2025 MLS Cup title and the transition toward a purpose-built stadium and entertainment district.

As a Founding Partner of Miami Freedom Park, Lowe’s will act as a key home improvement resource across selected elements of the development, including the stadium, public plazas, green spaces and surrounding entertainment areas.

This represents a deeper form of partnership integration, where a brand contributes operational value alongside commercial rights. Stadium developments increasingly attract partners capable of supporting both capital projects and long-term activation, particularly in the U.S. market, where mixed-use venues are designed to operate year-round.

Portfolio Expansion Across Youth and Events Inter Miami

The partnership also grants Lowe’s jersey sleeve visibility across Inter Miami’s first team, MLS Next Pro side and academy teams. By extending branding across the club’s entire player pathway, Inter Miami offers a consolidated sponsorship platform that spans elite performance, development and grassroots levels.

Beyond stadium and jersey rights, Lowe’s has also been named presenting partner of the Dreams Cup, one of the fastest-growing youth football tournaments in North America. While positioned publicly around youth development, the sponsorship also extends Lowe’s reach into family-oriented and grassroots environments that complement its broader consumer base.