Roger Hampel
The Asociación del Fútbol Argentino (AFA) continues its remarkable journey in the FIFA World Cup Qualifiers, with the Argentine National Team sitting proudly at the top of the standings. Alongside the team’s on-field success, the AFA has also taken significant strides off the pitch by securing three new major commercial agreements that will further strengthen the association’s global expansion strategy. AFA Sponsors
AFA Sponsors
During this international break, the AFA proudly announced new partnerships with:
- Prestige One as a Regional Sponsor in the Middle East
- SmartSoft as a Regional Sponsor in Europe
- XTrend as a Regional Sponsor in Europe
These partnerships are part of the AFA’s broader plan to expand its global footprint and build new relationships with brands that can help grow the Argentine football brand in emerging and established markets. The AFA continues to leverage the immense global appeal of the Argentine National Team, which boasts millions of passionate fans worldwide, enabling the organization to attract top-tier commercial partners.
Leandro Petersen, Chief Commercial & Marketing Officer at the AFA, emphasized the importance of these agreements:
"It is crucial for the Asociación del Fútbol Argentino to continue reinforcing our Global Expansion Plan alongside our commercial partners around the world. These partnerships help us unlock new markets and connect with millions of fans of the Argentine National Team across the globe."
Over 60 Top-Tier Partners Power AFA’s Success
The AFA’s commercial reach is not limited to these recent agreements. The organization has built an impressive portfolio of over 60 world-class commercial partners, each contributing to the AFA’s robust financial health and solidifying its reputation as a global leader in the sports industry. These partnerships span both the National Teams and the Liga Profesional de Fútbol (LPF), allowing the AFA to sustain its success on the pitch while remaining financially strong off it.
This comprehensive network of commercial partnerships underscores the AFA’s commitment to long-term growth and its ambition to remain a key player in global football. Whether through securing new sponsorships or expanding its market presence, the AFA’s strategic approach positions it as a model institution within the global sports industry.
As Argentina continues to dominate in the FIFA World Cup Qualifiers, these new commercial agreements highlight the AFA’s ability to attract top-level sponsors that align with its mission and global ambitions. The future looks bright for both the Argentine National Team and the AFA, with more partnerships and opportunities on the horizon.
Source & Photo Credits: Leandro Petersen via LinkedIn
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