15% Ownership: Cristiano Ronaldo Granted Equity Stake in Al-Nassr as Part of Record-Breaking Deal.
- Roger Hampel
- Jun 30
- 2 min read
Roger Hampel
Photo Credit: Portugal/Cristiano Ronaldo via Instagram
Cristiano Ronaldo’s new contract with Al-Nassr is not only the most lucrative in football history — it may also reshape how elite players are viewed within the sports business ecosystem. According to a report from The Sun, Ronaldo’s two-year extension with the Saudi Pro League club includes a 15% ownership stake in Al-Nassr, valued at approximately £33 million.
The full deal is reportedly worth at least £492 million over two years, including a £24.5 million signing bonus (rising to £38 million if the second year is triggered), and performance bonuses that could see his total compensation exceed £500 million.
A New Frontier: Player as Shareholder 15% Ownership Cristiano Ronaldo Al-Nassr
The ownership component stands out as a significant evolution in football contracts. While players have long benefited from commercial incentives, equity-based deals are unprecedented at this scale.
In addition to salary and bonuses, Ronaldo’s new agreement reportedly includes:
£178 million annual salary
£80,000 per goal and £40,000 per assist, both increasing in the second year
£8 million bonus for winning the Saudi Pro League
£4 million for Golden Boot honors
Private jet expenses covered (valued at £4 million)
Personal staff of 16, including chefs, drivers, security, and housekeepers
Projected £60 million in additional sponsorship deals via Saudi and Asian markets
Ronaldo now holds a direct stake in the club he represents, creating a deeper alignment between on-field performance and off-field valuation.
Photo Credit: Al Nassr
Strategic Importance for the Saudi Pro League
Ronaldo’s influence in Saudi Arabia goes beyond football. As reported by The Sun, league executives were “very worried” about losing him — particularly amid international interest and the competitive visibility of the FIFA Club World Cup 2025.
An unnamed insider told The Sun:
“He’s the face of the league, the figure who attracts superstars and the global spotlight. They had to ‘cover him in gold’ to keep him—not just for what he does now, but for what he represents after retirement.”
The new deal positions Ronaldo not just as a marquee player, but as a strategic asset — a brand, ambassador, and now co-owner — whose presence is foundational to the Saudi Pro League’s growth model. 15% Ownership Cristiano Ronaldo Al-Nassr
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