Olympique de Marseille Signs Official Partnership With Monster Energy.

Roger Hampel

Image: Olympique de Marseille

Olympique de Marseille has announced a new partnership with Monster Energy, adding one of the world’s most recognisable energy drink brands to the club’s commercial portfolio.

Monster Energy Continues Expansion Across Global Sports Olympique de Marseille

Monster Energy has built much of its global identity through partnerships across action sports, motorsport, combat sports and gaming. The Marseille agreement reflects the brand’s continued expansion into football, where clubs increasingly seek partnerships connected to youth culture, entertainment and lifestyle positioning.

According to the club, Monster Energy branding will appear across multiple matchday environments at the Orange Vélodrome, while products will also be integrated into stadium operations during home fixtures.

Executive Comments

OM CEO Alessandro Antonello framed the agreement around audience connection and shared identity, speaking via the club’s official communication:

“This partnership brings together two communities that experience sport with the same intensity.”

Florian Chevalier, Vice President Marketing Western Europe at Monster Energy, also highlighted the cultural alignment between the two brands:

“OM represents a strong passion and culture of ambition that extends far beyond the pitch.”