Górnik Zabrze Signs Reebok as New Technical Partner From 2026/27 Season.

Roger Hampel

Image: Górnik Zabrze

Górnik Zabrze has signed a long-term agreement with Reebok, naming the global sportswear brand as its new technical partner from the start of the 2026/27 season.

Full-Scope Technical Partnership Across Club Structure

Under the agreement, Reebok will be responsible for supplying match kits, training gear and off-field apparel across multiple levels of the club. This includes the first team, coaching staff, academy and broader club operations, reflecting a comprehensive technical partnership rather than a limited first-team kit deal.

The upcoming kit collections are expected to combine modern design elements with references to Górnik Zabrze’s history and identity.

Expansion of Retail and Lifestyle Offering Górnik Zabrze

A key component of the partnership will be the expansion of the club’s retail offering. The official club store will introduce a broader range of Reebok-branded products, including match kits, training apparel and lifestyle collections designed for everyday wear.

The partnership with Reebok follows the conclusion of Górnik Zabrze’s relationship with Capelli Sport, which had served as the club’s previous technical supplier.

Executive Comments

Michał Siara, Member of the Board at Górnik Zabrze, described the agreement as an important step in the club’s development:

“We are starting a partnership with a global brand that brings significant experience in the sports industry. We believe this collaboration will support the club’s growth both on and off the pitch.”

John Carden, CEO of Sports Hub Group, Reebok’s operational partner for team sports, highlighted the strategic importance of the deal:

“Partnering with Górnik Zabrze is an important step in strengthening Reebok’s presence in European football. The club’s history, identity and strong connection with its supporters align with our approach to long-term partnerships.”