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From Pitch to Barber Salon: BarberBoss Teams Up with WBA!

Roger Hampel

BarberBoss Teams Up with WBA!
BarberBoss Teams Up with WBA!

In a thrilling announcement for football fans and grooming enthusiasts alike, West Bromwich Albion Football Club (WBA) has proudly revealed their latest collaboration. Renowned men’s grooming brand BarberBoss will be donning the Albion shirts as their Official Sleeve Sponsor and Shaving Partner for the upcoming 2023/24 season.


This marks an unprecedented move for the Baggies, with BarberBoss becoming the club’s first-ever sleeve sponsor as they contend in the Championship.


Hailing from Birmingham, BarberBoss has quickly made waves in the grooming industry. Owned by Elite Capital Ltd, this registered British brand caters to men, women, and even pets. The brand's rapid ascent in the market is evident from over 16,000 glowing customer reviews from the UK and major EU nations like Germany, Italy, and France. These reviews culminated in numerous accolades, including:

  • Being listed among Amazon's "Top 10 Best Hair clippers for Men".

  • Recognition as "Top 10 Cutting Kits” in various EU markets from 2020 to 2022.

  • Earning titles like "The Top Valued Hair Clippers for Men" and "The Best Budget Hair Clipper" from respected review platforms.

The excitement around this collaboration was palpable when company director Ray Shi expressed his enthusiasm. "This partnership," he noted, "signifies our mutual pursuit of innovation and excellence. As a brand rooted in Birmingham, the opportunity to align with a prestigious local football entity like WBA resonates deeply. We are uniting two pillars of passion, community, and drive. Our hope is that this synergy paves the way for unforgettable moments, both on the football ground and in grooming sessions."


Echoing this sentiment, Tomasz Chadwick, Albion's Head of Commercial, warmly welcomed BarberBoss to the club's partnership roster. He emphasized the collaboration's significance, highlighting it as a representation of local entities coming together to harness mutual growth. "The alignment goes beyond mere sponsorship," Chadwick remarked. "It's a powerful endorsement of local businesses supporting each other. We're thrilled to embark on this journey with BarberBoss and eagerly anticipate the unique content and exclusive offers they'll bring to our fans."

BarberBoss Teams Up with WBA!

In a move showcasing their commitment, BarberBoss has graciously agreed to modify their brand colors, ensuring they seamlessly align with the WBA playing shirts. As a cherry on top, BarberBoss is treating Baggies fans with a special 20% discount on trimmers bought directly from their official website, using the exclusive code 'WBA20'.


For WBA fans and BarberBoss customers, the future promises an exhilarating blend of football and grooming excellence.

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