FC Barcelona Signs Midea as Main Partner Starting from 2026/27 Season.

Roger Hampel

Photo Credit: FC Barcelona

FC Barcelona has reached an agreement with Midea, the global home appliance company, to become a Main Partner and Official Home Appliances Partner of the club from the 2026/27 season. The partnership was formalized on 2 September at the club’s offices by FC Barcelona first vice president Rafael Yuste and Lewis Fu, president of Midea International Business.

Agreement Details FC Barcelona Midea

The partnership will begin on 1 July 2026 and will run for five seasons through 2030/31. As part of the deal, Midea’s logo will appear on the left sleeve of FC Barcelona’s first-team jerseys, both in official matches and training sessions.

The agreement expands FC Barcelona’s sponsorship portfolio and reflects the club’s ongoing strategy to secure long-term commercial partners across global industries.

About Midea Group

Midea is part of Midea Group, founded in 1968 and active across multiple business segments including industrial technology, building technology, robotics and automation, medical, and smart logistics.

The company employs more than 190,000 people worldwide and reported $57.5 billion in revenue in 2024. In 2025, Midea Group was ranked 246th on the Fortune Global 500 list.

Leadership Statements

During the announcement, Rafael Yuste noted that the partnership aligns with FC Barcelona’s focus on innovation and global outreach. Lewis Fu emphasized the company’s ambition to build a strong, long-term collaboration with the club.