Roger Hampel
1. FC Union Berlin has recently celebrated a momentous milestone by marking its presence at Berlin's airport. This strategic move coincides with the commencement of the UEFA Champions League group stage, underscoring the club's evolving journey both on and off the pitch.
Centrally located in Terminal 1, the dedicated space for Union Berlin has been thoughtfully designed to resemble an airstrip, drawing inspiration from the aviation world. But it's not just about aesthetics; it's a treasure trove for fans. The showcase includes an expansive range of fan merchandise, with a special emphasis on the Champions League collection.
But there's a twist! As fans explore the space, they have the unique opportunity to literally step into the shoes of their favorite Union players. Spread across the area are shoe imprints representing various players. Alongside these footprints, fans can discover jerseys and the respective jersey numbers of their football heroes. And for those wanting to grab these items? A simple scan of a QR code allows them to swiftly place orders and have them delivered right to their doorstep.
So, if you find yourself jetting in or out of Berlin anytime soon, don't forget to make a pitstop at this Union Berlin hotspot. Wave a hello or grab that coveted jersey – it's a slice of the football world right within the airport!
1. FC Union Berlin Makes a Landing at Berlin Airport.
In the constantly merging worlds of business, sports, and travel, Union Berlin's initiative serves as an exciting template for clubs globally, demonstrating how to remain connected with fans, even when they're on the move.
Source & FOT: 1. FC Union Berlin via Linkedin
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