Roger Hampel
Photo Credit: FPF
The Portuguese Football Federation (FPF) and Galp, one of Portugal’s leading energy companies, have officially extended their long-standing partnership until 2030. The new agreement, signed at the Cidade do Futebol, reaffirms the commitment of both organizations to support the Men’s Senior National Team and the Under-21 National Team, while aiming to strengthen the development and promotion of football in Portugal.
A Historic Collaboration Continues Portuguese Football Federation FPF GALP
The renewed partnership marks a continuation of a relationship that began in 1999, making it one of the longest-running sponsorships in Portuguese football. Present at the signing ceremony were Fernando Gomes, President of the FPF, João Diogo Silva, Executive Director of Galp, National Team Coach Roberto Martinez, and Joaquim Oliveira of Olivedesportos, a key partner in the collaboration.
Fernando Gomes expressed his enthusiasm for the extended agreement:
"We are thrilled to extend our partnership with Galp until 2030. Galp has been a key supporter of our national teams, and we look forward to the new opportunities this renewed agreement will bring to our fans. This extension will further strengthen the connection between the National Teams and the millions of supporters who back Portugal’s colors."
Galp’s Vision: Supporting Passion and Excellence in Football
João Diogo Silva, Executive Director of Galp, highlighted the significance of this partnership and its impact on both the brand and Portuguese football:
"This is a historic bond between two institutions and two brands that hold a special place in the hearts of the Portuguese people. It’s an emotional connection because football and the National Team ignite the passion of fans. But it’s also a relationship rooted in shared values like ambition, resilience, and teamwork. Together, we aim to support the team on its path to victory."
With this new agreement, Galp plans to enhance fan engagement by providing exclusive match tickets through its Mundo Galp app, aiming to bring the energy of its brand closer to football enthusiasts.
A Legacy of Campaigns
Since the beginning of the partnership in 1999, Galp and the FPF have collaborated on numerous iconic marketing campaigns that resonate with fans across generations. One of the first major campaigns, titled "Menos Ais," was launched ahead of Euro 2004 and featured the legendary team captain Luís Figo. This campaign set the tone for a successful collaboration, highlighting shared values such as talent, perseverance, and solidarity.
Over the years, Galp’s activation campaigns have become part of Portugal’s collective memory, with highlights including the "Vuvuzelas" campaign during the 2010 FIFA World Cup, "Leva Portugal a Peito" for the 2018 FIFA World Cup, and the recent "You Don’t Have to Know Football to Love Football" campaign for Euro 2024.
Galp’s Commitment to Fan Engagement
In renewing this partnership, Galp aims to invigorate its connection with Portuguese football supporters, delivering innovative fan experiences and promotions. The company plans to continue leveraging its energy and branding to enhance the match-day experience, offering exclusive benefits to fans through its digital platform. This initiative underscores Galp’s dedication to fueling the passion and excitement of Portuguese football.
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