Roger Hampel
C.D. Leganés, a prominent football club, has successfully extended its sponsorship agreement with Mercanza, a leading technology solutions provider based in Leganés, for an additional two seasons. This partnership reaffirms both entities' commitment to fostering local business and sport synergy, solidifying a relationship that began in the 2021/2022 season.
A Continued Partnership
Mercanza, renowned for its expertise in developing business management solutions and business analytics, will maintain its status as a Premium sponsor. The company's logo will prominently feature on the sleeve of the team's jerseys, ensuring high visibility in Spain’s top football division, LaLiga. This ongoing partnership highlights Mercanza's integral role in the club’s journey, including their historic ascent to LaLiga EA SPORTS. C.D. Leganés Mercanza
Supporting Local and Specialized Teams
In addition to its support for the main squad, Mercanza has also been a principal sponsor of C.D. Leganés Genuine, a team that highlights the club's commitment to inclusivity in sports. This branch focuses on athletes with intellectual disabilities, underscoring Mercanza's dedication to broader community support. The technology firm’s specialized division, Mercanza Sport Data Analytics, which provides business intelligence solutions tailored for sports organizations, will enter its fourth season of supporting this impactful initiative.
Impact of the Sponsorship
By continuing this partnership, Mercanza not only reinforces its brand visibility across major football audiences but also invests in the local community, enhancing its corporate responsibility profile. C.D. Leganés Mercanza
Future Prospects
As C.D. Leganés continues to compete at high levels of Spanish football, the sustained support from a technologically adept company like Mercanza promises to bring innovative analytics and management solutions to the club. This could potentially translate into improved team performance and more sophisticated game strategies, leveraging Mercanza’s expertise in data analysis.
Source/Credit: CD Leganes
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