top of page

Bayer 04 Leverkusen and Profistore Hürth Forge Strategic Partnership.

Roger Hampel


Bayer Leverkusen Profistore Hürth
Bayer Leverkusen Profistore Hürth

Foto (Source: Bayer Leverkusen): Jan-Niklas Bause (Director Sales, Sportfive), Michael J. Motzek (Director Retail Management, Conrad Electronic SE)


Bayer 04 Leverkusen, a leading force in the Bundesliga, is thrilled to announce a new partnership with Profistore Hürth, a division of Conrad Electronic SE, marking a significant expansion of its sponsorship portfolio. This collaboration, set to extend beyond the current 2023/24 season, signifies a long-term commitment between the football club and one of Germany's premier electronic retailers.


The partnership with Profistore Hürth is a testament to Bayer 04 Leverkusen's continuous effort to enhance its brand visibility and fan engagement through strategic alliances. This collaboration is visibly highlighted through the integration of advertising across all monitors and screens within the VIP areas of the BayArena, as part of the "Stadium Vision" initiative. Additionally, Bayer 04 members will benefit from exclusive insights and offers related to Profistore Hürth through special newsletter features, further bridging the connection between fans and the new club supporter.


Conrad Electronic SE, the parent company of Profistore Hürth, has established itself as a vital resource for professionals across various industries, offering a comprehensive range of products and services designed to simplify procurement processes and save customers both time and money. With a focus on providing personalized support, Conrad Electronic SE ensures its clients have access to an extensive selection of high-quality products, from tools and office supplies to professional IT equipment, laptops, and mobile phones.


The Profistore in Hürth, boasting a 600 square meter retail space, serves as a professional hub for business customers, offering an elite selection of products to meet the diverse needs of its clientele. This physical presence is complemented by Conrad Electronic's online platform, which spans 17 countries across Europe and features an impressive catalog of 11 million products. This breadth of offering underscores Conrad Electronic's commitment to delivering quality, service, and convenience to its customers.


One of the standout features of the partnership is the 24-hour pick-up station at Profistore Hürth, allowing customers to collect their orders at any time, day or night. This service not only enhances convenience for Conrad Electronic's clientele but also aligns with Bayer 04 Leverkusen's commitment to offering exceptional experiences to its fans and business partners.


Source: Bayer Leverkusen

Comments


bottom of page